Our Commitment to Women in Snowports
PSIA-AASI is committed to inclusion and helping everyone advance in the snowsports industry. We work to promote strategies and best practices to ensure women’s educational opportunities and to increase women’s representation at all leadership levels. We promote actions to empower women, to retain them in the industry, and to enhance their professional development. These actions strengthen PSIA-AASI’s culture so all women experience an inclusive educational and professional snowsports environment.
- Created the Women’s Council for Equity and Inclusion.
- Worked with a research firm to survey female members about their PSIA-AASI and snowsports industry experiences and presented the report’s key findings in the Women Belong on the Mountain report.
- Reestablished the Women’s Summit as a national event.
- Developed the Women’s Virtual Summit.
- Partnered with Women of Winter to host instructor training and certification events for Black, Indigenous, Women of Color that will encourage and support Women of Color to pursue opportunities to teach skiing or snowboarding.
- Provided hundreds of women educational funding through the Nancy Oakes Hall Women’s Scholarship (ongoing).
- Developed a mentorship program best practices resource for member schools, regions, or groups to create their own mentorship programs
- Analyzed national membership data to measure and track progress through time across disciplines and certification levels
- In partnership with regional CEOs, implement a national mentorship program for aspiring women leaders to support career pathways on and off snow.
- Explore additional women’s specific scholarship opportunities and creative ideas for funding women pursuing certification.
- Create repositories of educational materials for members, trainers, and leadership,
- Develop educational materials on professional behavior and actions to ensure a safe, inclusive environment.
- Continue to collect and evaluate data on women’s participation and advancement in PSIA-AASI.
- Support efforts to collect stories of women’s experiences
- Partner with schools and system providers to capture and analyze lesson level data.
- Collaborate nationally and internationally with association partners and snowsport organizations to share resources and best practices.
- Gender Equity, What is Your Role? – Article by Canadian Women & Sport
- Professional Development of Women in Snowsports – Webinar presented by former PSIA-AASI National Team member Heidi Ettlinger (October 2021)
- What is Gender Bias in the Workplace? – Article by Bailey Reiners
- Women Belong on the Mountain – Report
- Women in the Workplace 2021 – Article by McKinsey & Company
- Women of Winter & PSIA-AASI Set the Stage for the Next Generation of Leaders – Video
- Women’s Survey Report – Article in 32 Degrees (Spring 2021)
Reach out to WCEI Chair, Maggie Loring or a Council member in your region:
- Maggie Loring
- Carol Levine
- Heidi Ettlinger
- Karen Haringa
- Keri Reid
- Kirstie Rosenfield
- Leigh Pierini
- Lezlie Pinske
- Stephanie Wilkerson
- Ying Liu
Additionally:
- Apply for the Nancy Oakes Hall Women’s Scholarship
- Attend the Women’s Summit
- Share your input with Member Services at
Download the Women's Mentorship Starter Kit
Download the Women's Understanding Mentorship PDF
