PSIA-AASI Welcomes POWLAB as Official Supplier

PSIA-AASI is pleased to welcome POWLAB goggles as a new Official Supplier. POWLAB was founded on the principles of research and innovation, with a goal to create goggles that perform under the toughest conditions. Through extensive testing and collaboration with professional coaches, the brand has refined its designs to deliver exceptional clarity and protection, no matter the terrain or weather.

“We’re excited to have POWLAB as a new partner in helping ski and snowboard instructors have great options of high-quality equipment to let them focus on helping students of all abilities have a better time on the snow,” said C.J. Lambrecht, Head of PSIA-AASI’s Official Supplier Program. “Members can now enjoy Pro Offer pricing on this innovative brand of eyewear.”

POWLAB stands for more than just a product – it’s about embracing the spirit of adventure. Founder and Brand Director Yonnie Luk said, “We believe that every skier and snowboarder, whether a beginner or an expert, deserves gear that keeps up with their journey. Our goggles are built to handle anything, so you can focus on what matters most: enjoying every moment on the snow.”

“At POWLAB, we believe in the transformative power of snowsports. Partnering with professional instructors allows us to design products that truly elevate the experience for skiers and snowboarders of all levels.”

She added that, “Collaborating with PSIA-AASI ensures that our products meet the standards and needs of professionals, offering both performance and reliability.”

Below are just a few highlighted products from this new supplier. Log in to the Pro Offers page to see the entire line at member-specific pricing.

ICH

This classic lightweight frame design with a premium high-contrast lens features featherlight comfort and exceptional fit, offering almost no sensation of wearing goggles.

NI

This magnetic large-frame lens with easy interchangeability features a wide field of vision and high-contrast performance.

OG San

This photochromic lens for adaptive light adjustment is ideal for all-weather skiing with one lens suitable for varying light conditions.