PSIA-AASI Welcomes Pret Helmets as New Official Supplier
PSIA-AASI welcomes Pret Ski and Snowboard Helmets as the association’s newest Official Supplier. PSIA-AASI instructors now enjoy member-specific pricing on the brand’s line of award-winning helmets. The Pret Fury X, for example, was just named “Best in Test” by SKI Magazine.
“Pret helmets are designed for the pros in the business,” said Pret President and CEO Steven Bellefeuille. “The Pret skier or snowboarder is the one who’s going to be out there all day, in every condition, who wants the performance and ventilation control that keeps up with the work they do.”
“We’re thrilled to offer another top-notch helmet option for our members,” said CJ Lambrecht, Head of PSIA-AASI’s Official Supplier Program. “It was great to see the lineup in person when Pret attended PSIA-AASI National Team Training a couple weeks ago.”
Pret helmets are engineered and designed to disappear, which means that they they’re so comfortable and lightweight that instructors will forget they’re even wearing one when they’re out on the hill.
Every Pret helmet provides the ultimate combination of performance, durability, and protection. Plus, with HALEO to defend against bacteria, and MIPS® to better handle certain impacts, Pret can keep pushing the envelope for snowsports safety and performance.
Bellefeuille said Pret helmets offer more ventilation space than any other helmet on the market, so snow pros can stay warm on the coldest days, or quickly dump heat after a big bump run or a sidecountry tour. “It’s really noticeable how having those venting options can improve your day on the snow,” he noted.
“Plus, they’re lightweight with a low profile, so if you’re working in a hooded parka – and most pros are – it’s easy to get it on and off when you need to,” said Bellefeuille, who added that “Pret” means “ready” in French. So, the goal is that when you’re on top of the hill and your skis are tuned, the last thing to do is strap your helmet in and go.”
The brand has quickly built a following among pros in the know, including among past and current PSIA-AASI National Team members.
“I’ve been using Pret Helmets for the past several years,” said ski industry icon Tim Petrick (National Team, 1976-88). “They’re light, fit well, and I like the look of their low-profile design.”
Along with standard black and gray colorways, Pret also offers a unique line of other eye-catching options to help improve your visibility on the hill.
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