Live Webinar! Relating to and Effectively Coaching Gen Z

Register now for an exclusive live webinar with communication expert Betsy Butterick, in which she’ll offer insights on “Relating to Today’s Student-Athlete: Effectively Coaching Generation Z.”

Butterick, also known as “The Coaches’ Coach,” will present this interactive workshop as a one-time live event Tuesday, September 26, from 5:30 to 7 p.m. (MST). Cost is $40 and attendees will earn 2 CEUs.

Q: How will this webinar help PSIA-AASI members as they work on their preseason professional development?
A: (Betsy) The more we understand about Gen Z, the better equipped we are to communicate with, connect with, and ultimately coach today’s athletes.

Q: What are some of the key takeaways instructors can expect to incorporate into their lessons this season and beyond?
A: (Betsy) Tools for creating more memorable learning, ways to co-create the sport experience with your athletes (thereby increasing agency, ownership, and accountability), the value of visuals, and a deeper understanding of how technology has transformed “kids these days.”

Q: How do the elements of your presentation tie into the Learning Connection Model?
A: (Betsy) The elements of this session support the continued development of people skills and teaching skills as they relate to Gen Z athletes.

There will be no recorded options for this webinar. The registration deadline is Tuesday, September 26, 2023, at 4:30 pm (MST).

Register Now


Designed as a toolkit to help you better understand Generation Z, in this webinar you’ll learn facts about one of our country’s youngest generations. Then you’ll work collaboratively to learn how to navigate eight challenges of instructing Generation Z so you can more effectively communicate with, connect with, and coach them.