First Chair: The North Face and PSIA-AASI Partner to Inspire Exploration

PSIA-AASI welcomes The North Face as their outerwear and baselayer Official Supplier to provide members with the industry’s most innovative performance apparel and gear.

In this new First Chair Podcast, Scott Mellin, global VP of mountain sports at The North Face and Nick Herrin, CEO of PSIA-AASI, talk about the new partnership and how it gives you access to the best gear while you’re training the next generation of skiers and snowboarders. Scott talks about how The North Face provides the tools to explore, and PSIA-AASI is a gateway to exploration by introducing new skiers and riders to the sports.

“I personally learned to ski from certified ski instructors, and I have a huge dept of gratitude because it brought me to this place where the mountains are fundamentally the core of my being,” said Scott. “The first time you put on a pair of skis is a daunting experience. Instructors take the fear out so people can enjoy spending time outside.”

The North Face is looking forward to working with the PSIA-AASI National Team to develop the future of ski and snowboard wear so participants can be even more comfortable outdoors on the slopes.

“No matter your sport, we all love sliding on snow and being outside.”

How PSIA-AASI Members Can Access The North Face Pro Program

  1. If you’ve already renewed your 2020-21 membership dues, you’ll receive an email invite from The North Face which includes your temporary password and instructions on how to shop. Click here to renew your dues now.
  2. If you renew after July 1, you’ll also receive an email that will invite you to join the program.
  3. PSIA-AASI members can access The North Face by visiting the Pro Offers section of thesnowpros.org, log in, and select The North Face logo.
  4. PSIA-AASI members who have questions about accessing their Pro Offer account should contact .